New mobility concepts
The need for experience and exploration areas for e-mobility also requires car dealerships to adapt their sales areas.
Changing purchasing behaviour
Customers are gathering information online and expect a seamless omnichannel experience between digital and physical touchpoints.
Increasing demands on the customer experience
Emotional brand experiences and interactive elements are in demand.
Increased transparency in the service area
Garages and service centres must be digitally networked and easily accessible for their customers.