Consumer Electronics c Huawei
Industries

Consumer Electronics

© Huawei

Shopfitting for consumer electronics: Innovative store concepts for electronics retailers

The world of consumer electronics is dynamic, innovative and fast-moving. Consumer electronics retailers are therefore faced with the challenge of adapting their sales areas to the expectations of tech-savvy customers in order to stand out from the online competition with a special shopping experience.

 

As umdasch The Store Makers, we develop customised shopfitting concepts for the consumer electronics sector that combine aesthetics, functionality and digitalisation - for a shopping experience that inspires even the most tech-savvy customers. Whether flagship store, showroom or retail format - we turn your consumer electronics store into a place of experience.

The challenges

What is keeping the industry busy?

Short product life cycles

Rapid innovations require flexible store concepts that can be constantly adapted to new trends or product highlights.

 

People who buy electronics want to experience electronics

Customers expect a competent and experience-orientated product presentation as well as interactive elements to support their purchase decision at the POS.

 

Omnichannel integration

The seamless connection of online and offline channels is essential to make the customer journey as pleasant as possible in the highly competitive consumer electronics industry.

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What does the market need?

Digital solutions at the POS
The integration of digital sales areas - for example in the form of interactive touchscreens or virtual assistants for customer advice - is an absolute must, especially in the consumer electronics sector.
Experience-orientated design
The testing and experiencing of products must also be prioritised when designing the shopfitting concept.
Harmonious lighting and sound concepts
In order to support the perception of high-quality technology products, special attention must be paid to staging via lighting and audio.
Solutions
How can we help you?

Technological progress requires innovative retail solutions. The Store Makers from umdasch are experts in shopfitting and develop modern store design concepts for your multimedia or electronics retailer:

 

Modular shopfitting concept

Our flexible furnishing solutions enable rapid adaptation to new products and trends in the consumer electronics sector.

 

To the shelving systems

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Digital retail technologies

We integrate digital signage, interactive displays and smart shelf solutions for a modern shopping experience.

 

To the digital solutions

 

Experience-centred store designs

We create inspiring retail spaces with high-quality materials, intelligent lighting and multi-sensory elements.

 

To the store design

BSH Stilarena umdasch BSH 00081

Make an appointment

Would you like to discuss your idea with us or do you need support for a specific project? Just leave us your contact details and we will get back to you!