--- title: Circle K date: 2025-06-06T10:47:00+02:00 author: umdasch Store Makers Management GmbH canonical_url: "https://www.umdasch.com/en/references/circle-k" section: References --- ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK_c9561ebcaebcce2fa266523ed7635587_6db560dcd8ba7d43ec1e6646dcac04f6.jpg) Project # Circle K Various Locations in Germany |Concept, Design, Rollout, Digital Signage, Interactive Applications, Concept & Creation, Rollout, Maintenance & Support Project Digital power for Circle K [Share](#) [ ](https://www.linkedin.com/shareArticle?mini=true&url=https%3A%2F%2Fwww.umdasch.com%2Fen%2Freferences%2Fcircle-k&title=Circle%20K&summary=&source=) [ ](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.umdasch.com%2Fen%2Freferences%2Fcircle-k) Project Circle K Location Various Locations in Germany, Germany Services Concept, Design, Rollout, Digital Signage, Interactive Applications, Concept & Creation, Rollout, Maintenance & Support Photo Credit CircleK Choose view ![](/images/icn_view_horizontal.svg) ![](/images/icn_view_horizontal_inactive.svg) ![](/images/icn_view_vertical.svg) ![](/images/icn_view_vertical_inactive.svg) ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK_c9561ebcaebcce2fa266523ed7635587_d1410821633e3342eb951abc51c1f511.jpg) ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK2_3309547bbe8018797af90b7df8b67557_d1410821633e3342eb951abc51c1f511.jpg) ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK3_28fcd3830c453ecbc5057ec90e597fd3_d1410821633e3342eb951abc51c1f511.jpg) ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK4_fbcdc44e00ba076cbe1a5883ef1ff26b_d1410821633e3342eb951abc51c1f511.jpg) prev next ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK_c9561ebcaebcce2fa266523ed7635587_ae6a513730929dc5303667ae935c0664.jpg) ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK2_3309547bbe8018797af90b7df8b67557_ae6a513730929dc5303667ae935c0664.jpg) ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK3_28fcd3830c453ecbc5057ec90e597fd3_ae6a513730929dc5303667ae935c0664.jpg) ![](/upload/imagerxtransforms/mdb_umdasch_com/upload/filecache/CircleK4_fbcdc44e00ba076cbe1a5883ef1ff26b_ae6a513730929dc5303667ae935c0664.jpg) The Store Makers from umdasch are bringing digital signage and intelligent shopfitting design to Circle K petrol stations: by the end of 2023, up to 200 locations across Germany will be equipped with digital signage systems and around 840 shops with new digital tobacco shelves. Two business units - Digital Retail and Multistore - are working hand in hand on this major project. ![Circle K umdasch Circle K3](https://www.umdasch.com/upload/assets/03_References/Circle_K_umdasch_CircleK3.jpg) With five digital touchpoints per shop, the shopping experience at Circle K is designed with the future in mind. Whether in the bistro, at the tobacco shelf or at the car wash - all content can be managed centrally via a CMS and dynamically displayed in brand-compliant layouts. The digital solution replaces traditional posters with high-resolution, flexible communication. ![Circle K umdasch Circle K2](https://www.umdasch.com/upload/assets/03_References/Circle_K_umdasch_CircleK2.jpg) ![Bernd Albl umdasch The Store Makers](https://www.umdasch.com/upload/assets/11_Menschen/Bernd-Albl-umdasch-The-Store-Makers.jpg) Bernd Albl Managing Director Digital Solutions "This project shows how the diverse services of umdasch's Store Makers complement each other perfectly - and offer the customer Circle K real added value" The Store Makers team supplies customised, digital tobacco shelves with LED lighting and variable compartmentation. Eight assembly teams ensure efficient implementation at all locations. 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