The new Fressnapf store in Graz-Webling is a modern speciality store that goes far beyond the mere provision of supplies. umdasch The Store Makers acted as shopfitting partner and implemented the pioneering concept, which is being rolled out in several countries across Europe.
Project
Fressnapf XXL
Graz
|Value Engineering, Manufacture, Installation, Shop Equipment
Project
From supplier to provider: umdasch realises innovative store concept for Fressnapf in Graz
Project
Fressnapf XXL
Location
Graz, Austria
Services
Value Engineering, Manufacture, Installation, Shop Equipment
Size
1021 m2
Photo Credit
umdasch
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The store design combines industrial style with clear orientation: low shelves in the entrance area, wide aisles and labelling on the third level create a tidy shopping experience. umdasch was responsible for the complete implementation of all shelving areas - from production to assembly on site. Particularly noteworthy is the "Meat Corner": a market stall-like piece of furniture for loose snacks that conveys freshness and sustainability.
Another highlight is the service module manufactured by umdasch - a spacious wooden table with a house look where personal advice can be given. Adjacent to this, the "Garden World" presents outdoor products in a natural setting with decorative birch trunks.
