Versace
Versace
Versace
Versace
Versace
Versace
Versace
Versace

Versace

Close

Versace

Location
Vienna, Austria
Services
Manufacture, Installation
Architect
Nicolazema Architetto Italia
SQM
500 m2
Premium Retail

Shopfitting in Haute Couture style

Fearless, strong and confident, paired with Italian flair for fashion and design - we're talking about the world's leading luxury brand, Versace. And it was precisely with this credo that umdasch's Store Makers took over the renovation of the exquisite Versace boutique in Vienna's first district - run by the Jonak family since 1997 - and realised the high-quality interior in just six weeks. Under the direction of Donatella Versace, the clear, unmistakable design was created, which was adapted to the architecture of the store at Trattnerhof 1, Vienna. The classic architectural signature of Versace meets a shopfitting with clear, simple dimensions by umdasch.

 

Even the shop window is an eye-catcher for passersby: Imitated gothic windows in the Versace style set a sign and form a focal point in the entire shopping street. Filigree shelves with brushed brass surfaces and glass accents present the unmistakable merchandise to haute couture fashion and accessories for women and men. The marble floor in pearly white and gold radiates again sovereignty and emphasizes the confident premium clothing. Olive-green design elements in seating, fabrics and decorative elements are a constant feature of the boutique and form a down-to-earth contrast to the otherwise magnificent gold. More than 700 individual points of light set specific accents and ensure a comfortable atmosphere.

Project
Versace
Location
Vienna, Austria
Services
Manufacture, Installation
Architect
Nicolazema Architetto Italia
SQM
500 m2
COOKIE CONSENT AND TRANSFER OF DATA TO THE USA

We would like to ask for your consent with regard to the
  • use of cookies
  • the transfer of the data gathered by cookies to the USA

1. The Use of Cookies

We, the umdasch Store Makers Management GmbH, use cookies and third-party applications. This enables us to ensure the optimum performance of our website, particularly to continuously improve the functionality of our website (necessary cookies) or to tailor the advertisements that you see on certain platforms to the user’s specific needs (marketing cookies).


Further information about the cookies we use can be found in our Privacy Policy. We also offer you the option to choose which cookies you allow (advanced cookie settings).


2. Data transfer to the USA

Some of our partners have subsidiaries in the USA. We transfer your personal data to these partners in the USA either manually or via an interface.


Please note that with the ruling of July 16, 2020 (Court of Justice of the European Union C-311/18, Schrems II Ruling), the adequacy decision that permitted the transfer of personal data to the USA was repealed. This means that the USA, as a third country, does not provide an adequate level of data protection.


The specific risk to you as a user is that if your personal data is transferred to the USA, it may be accessed by the US authorities for control and monitoring purposes and you have very few effective and enforceable rights to object to this access.


The personal data that we transfer to the USA consists primarily of IP addresses (internet protocol addresses).


We work with the following service providers, depending on the application:
  • Facebook LLC
  • Google LLC
  • YouTube LLC
  • Matterport Inc.
  • etracker GmbH
  • LinkedIn Inc.

We require your consent to allow us to pass on your personal data to these service providers.


You are able to withdraw your consent at any time and with immediate effect via the Cookie Settings page of our website.



Do you agree to the use of cookies and the transfer of your personal data to the USA?

Advanced Cookie Settings

Necessary

These cookies ensure the basic functioning of our website. In other words, your preferred settings are saved for the next time you visit the site. This includes settings regarding your country of residence and language. These cookies also help ensure the secure use of our website.


The use of these cookies enables us to analyse the use of our website. They also help us to continually improve the website’s functionality. Furthermore, they allow us to integrate third-party services, which enables advanced functionality of our site.


The use of social media cookies and applications allows advertisements that are displayed on other platforms to be tailored to your preferences.



I hereby give my consent to the transfer of my personal data to the USA.
OK