Tate Modern, located in an old power station in London’s Bankside district, is in itself attraction enough. But its museum shop also has a lot to offer. Following the specifications of the architect duo Herzog & De Meuron, umdasch designed the shop, in which the temporary became the leitmotif. Plug-in connectors for the light-oak furniture and wheels on the display cabinets generate ever-new design possibilities. This allows the shop to interact better with the museum’s exhibition concept – and for both shop as well as museum to connect with visitors.
“The shop is quite impressive; the number of visitors and sales figures speak for themselves.”