SHOP ACADEMY
SEMINAR


Digital Retail Tools for Beginners



Seminar for Professionals in E-Commerce, New Media, Marketing and IT

22.02.2019 Düsseldorf, GER
 
22.02.2019 Düsseldorf, DE (ENGLISCH)
 
14.11.2019 Zurich, CH
Speaker:
Michael Rodin-Lo
Michael Rodin-Lo

KNOW-HOW FOR THE DIGITALISATION OF RETAIL SPACES

Increasing numbers of retailers are trying to link their shops with the digital world through the use of digital technologies at the POS in order to win over new target groups. A wide variety of digital tools for sales support are available, but the added value for the customer is not always evident.


Michael Rodin-Lo of umdasch Digital Retail explains in this seminar those digital tools which retailers can use profitably (!) for noticeably more presentation at the POS. He discusses all the important implications and parameters for planning – from the target group via human resources to interactive content.


KEY WORDS RELATING TO THE SEMINAR CONTENT
• Shop Technologies: ESL, Smart Tracking, Digital Signage, Interactive Applications, Augmented Reality etc.
• Technology Radar: Display technologies, drones and robotics, holograms, 3D-scanners, virtual reality, chatbots etc.
• Content and staff: Underestimated success factors for sustainable digitalisation strategies
• Best practices from the retail world
• How to really score on the digital retail playing field

Registration:
22.02.2019
Düsseldorf, GER
590 Euro (excl. VAT)
22.02.2019
Düsseldorf, DE (ENGLISCH)
590 Euro (zzgl. MwSt.)
14.11.2019
Zurich, CH
690 Euro (excl. VAT)
* Required field
2. Participant
3. Participant
4. Participant
5. Participant
 
 
If the registered participant is unable to take part, he or she may send a replacement. Otherwise, in the case of cancellation 4 weeks before the event a 50 % cancellation charge will be payable; from 2 weeks before the event the cancellation charge will be 100 % of the seminar fee. There are further special terms of cancellation for the shop dramaturgy LIVE! Shop expeditions (see the expedition folder). Details about the conditions can be found in the respective seminar folder.
This website uses cookies. Cookies are used to guide users and for web analysis. They help to make this website better and more user-friendly. If you do not wish for cookies to record your activities, please follow this link to our data protection statement in order to deactivate them and to obtain further information.